SuperMouth Makes Mouth Care Fun

SuperMouth Makes Mouth Care Fun

Figuring out how to get kids to brush their teeth and getting them excited about mouth care in general, can be a tough goal for any parent. When was the last time you jumped for joy at the thought of taking care of brushing your teeth or flossing? Yeah…probably never.

Whether you’re a kid, teenager, or adult, oral care is not something we typically associate with fun. In fact, many of us practice good oral care begrudgingly. We reluctantly brush, exaggerate to our dentist about how frequently we floss (oops), and do the absolute mouth care minimum just to get by. It’s tragic really, when you think about how much your oral health affects your overall health. If we can get excited about a fun workout class or get ourselves pumped up to go
to the gym, why can’t those similar methods apply to our oral health? If anyone figures out how to turn a runner’s high into a brusher’s high, let us know!

Until then, changing our ‘tudes about mouth care is the first step. Our psychological associations with oral care (the good and the bad) form in childhood. Know anyone who’s afraid of the dentist? Most people’s fear of the dentist is rooted in a scary childhood experience. If it’s not a negative experience at the dentist though, it’s a snooze cruise issue. Many kids (who eventually turn into adults) find brushing and flossing boring, and who wants to do something they don’t enjoy especially when they could be playing instead? And therein lies the opportunity!

Dental caries aka cavities, are one of the most common chronic diseases of childhood in the U.S.

But what if kids actually loved their oral care products? What if there was a fun element to their brushing and flossing? If that were the case, there would be less need for dentist intervention, and therefore fewer negative associations with the dentist and mouth care in general, which would continue through their entire lives. SuperMouth™ isn’t just a line of brushes, flosses, toothpastes, and mouthwashes. It’s also an entire universe of superheroes, villains, comic books, augmented reality experiences, movies, music, toys, and most importantly, stories that will appeal to kids, getting them invested in their oral health. Who can resist the adorable Moler Bear or the funny Flossosaurus as they help the
illustrious Tooth Keri defeat the evil cavity-causing Cavitar? SuperMouth products build positive emotional connections to oral care, getting kids excited and invested in their health.

Visit the play section on SuperMouth.com to immerse your child in the world of SuperMouth and teach them healthy mouth care habits for life.


We’re transforming oral care into mouthcare by making it S.U.P.E.R.